ETHICAL AND UNETHICAL ISSUES IN MARKETING, HUMAN RESOURCE AND FINANCE.ETHICAL AND UNETHICAL ISSUES IN MARKETING, HUMAN RESOURCE AND FINANCE.

Ethical and Unethical issues in Marketing.

Marketing involves the process of promoting and selling the products or services of a organisation, some of the basic practice in this field is advertising, branding and market research.

In the words marketing is what people say about you when you are not in the room.

ETHICAL ISSUES IN MARKETING:

Ethics in marketing refers to moral guidelines and principles that every organisation should follow. Every company has a particular marketing policies to guide their pricing advertising,research,and various other provisional and competitive strategies.

• Deceptive marketing policies.
• Adequate market research.
• Current market research.
• Ethics marketing and promotion.
• various delivery channels.
• Current market condition.

UNETHICAL ISSUES IN MARKETING:

In  present scenario corporate trust has been on a lower side. Customers faith from organisations has no longer that strong.

Some of the major unethical practices are :

• Misleading advertisement with false claims that supports their product.
• Emotional exploitation.
• contacting people without having their knowledge.
• false promises for the products in sake of profits at large scale.
• misinterpretation of services.

Human Resource Management

Human resource management deals with the aspect of manpower in the organisation, it is process of recruiting, hiring, deploying and managing the employees of the organisation.

Ethical and Unethical issues in Human Resource Management.

1. Employment Issues:

Major Challenges are in the areas of hiring employees.

• To deal with pressure of hiring a relative or friend.
• False information in the case of employee qualification.
• Finding out that the employee who is skilled lied about educational qualification.

2. Cash and incentive plans:

Major issues include basic salaries and incentives.

• HR manager has to choose between higher level of basic salaries and higher level of percentage increase in salaries to attract employees towards the organisation.
• Sometimes executives with special privilege and rights in the organisation, suppose a CEO of a company which is not doing well in the market buys Mercedes which results in an unethical burden which falls on the HR managers.

3.Safety and Health:

Issues related to industrial workplace.

• Sometimes industrial work is hazardous to the health of the employees.
• Certain safety standards has to be maintained in the industry for the employees, which will eventually result in decrease in the expenses in the areas of health insurance.

Ethical and Unethical issues in finance.

The functions of finance department typically include planning, organizing, auditing, accounting and controlling the finance of the company.

This department manages the money of the organisation and also produces the company's financial statement.

Ethical issues in Finance:

1. Accuracy:

The financial mangers of the company have the duty to check all the financial publications are accurate and fairly reflect the financial conditions of the company.Managers are responsible for any kind of frauds or errors in accounting.Managers are bound to follow certain ethical standards for all the transactions to be recorded carefully. 


                               2.Honesty:

Managers should not be bias and should not allow conflicts of interests, without disclosing any personal data of the customers. Shareholders, customers, employees,stakeholders should trust their managers.

Unethical issues in Finance:

• Fake promises are made of incentives,promotion.

• False promise to the customers and stakeholders for their profit.

• Taking finance from those who are giving personal favours to the the finance department.

• To avoid tax managers takes loans from private investors at higher rates.

• opening of accounts in different banks to avoid adjustments against loans by earlier banks.

• delays in paying wages,and incentives to employees.